Could Fortitude Valley be the last place you’d expect to find the world’s largest hotel ice bath? Think again! Hotel X is turning up the chill with a unique wellness initiative.
To champion physical and mental wellbeing, the hotel is partnering with Bells Pure Ice to transform its 15-metre rooftop pool into a giant icy plunge pool on Thursday, 5 December.
Braving the Freeze for a Cause
From 6:30 a.m. to 8:30 a.m., locals and hotel guests alike are invited to take the plunge and experience the stimulating effects of an icy dip. But this is no ordinary cold water challenge. This ambitious undertaking will pour four tonnes of ice into the pool, creating a truly chilling experience. Pastries from Iris, beverages from Tea Tonic, and Allpress coffee will be offered to help participants warm up afterwards.
The event is also charitable, with all funds donated to Livin, a non-profit mental health organisation. Livin Founder Casey Lyons expressed gratitude for the hotel’s support, emphasising the importance of raising funds for mental health education in schools. He also noted the numerous health benefits of ice baths, including immune system boosts, stress reduction, improved circulation, and enhanced exercise recovery.
A Hub of Community Collaboration
This ice bath initiative is just the latest in a series of community-focused collaborations by Hotel X. The hotel has actively engaged with local businesses and organisations throughout the year, showcasing everything from pop-up activations and in-room offerings with breweries and wellness brands to partnerships with yoga studios, tattoo parlours, sustainability leaders, music studios, and promoters.
Hotel X General Manager Jeremy Colahan underscored the hotel’s commitment to embracing the vibrant Fortitude Valley community. He highlighted the diverse range of partnerships forged this year, reflecting the hotel’s dedication to celebrating the area’s unique character.
Colahan emphasised that Hotel X aims to provide guests with an immersive experience that captures the essence of the Fortitude Valley neighbourhood.
Published Date 09-December-2024
