Featuring the city’s biggest outdoor screen for live sports, ‘Fan Land’ is a new, free public precinct set to open soon at Queen’s Wharf for the Brisbane community.
New Hub for Sports Fans
The new outdoor entertainment area, presented by Queen’s Wharf Brisbane in partnership with global agency Rizer, is set to open next month. It aims to provide a central, lively spot for NRL fans and the wider community, especially during the Magic Round weekend. Festivities are planned to kick off from Thursday, 1 May to Sunday, 4 May. Fan Land will offer a place for people to gather and enjoy the excitement of major sporting events together.
Giant Screen Centrepiece
The main attraction at Fan Land will be a huge 9-metre by 5-metre (350-inch) LED screen, described as the largest outdoor sports screen in Brisbane. Organisers state this high-definition screen is designed for clear viewing, ensuring everyone gets a good view of the sporting action, including every tackle, try, and replay, without the viewing angle issues sometimes found in stadiums.
Entertainment and Activities
Beyond watching the games, Fan Land promises a full schedule of entertainment. This includes interactive games, DJ music, and appearances from well-known commentators and former rugby league players like Willie Mason and Justin Horo.
Social media personalities Archie and Miles Shepherd, known as The Shepmates, are scheduled to start the opening day’s events. Additionally, Matty, Trish, Jack, and Cooper Johns are expected to record a live version of The Johns Family Podcast on site. The area will also feature roving performers, an interactive try-line activity, and various food and drink options from pop-up bars and food trucks designed for quick service.
An Immersive Experience
Fan Land is designed to bring the energetic feel of a stadium to the Leisure Deck at the Queen’s Wharf precinct. Organisers aim for an atmosphere filled with live halftime shows, competitions during games, stadium-style crowd moments like dance cams, and even pyrotechnic celebrations when tries are scored.
The goal is to create a festival of sport that puts fans right in the middle of the action, offering more interaction than simply watching from a stadium seat or sports bar.
Vision for Brisbane Sport
The Star Brisbane chief executive Daniel Finch indicated that Fan Land represents a new type of experience intended to change how Brisbane enjoys and connects through sport, especially as the city prepares to host the 2032 Olympics.
He noted the event is one way Queen’s Wharf plans to support local and visiting sports fans, allowing them to get close to big game action even if they aren’t attending the matches themselves. Barry Wafer, head of the event agency Rizer Global, added that Fan Land will transform the Level 7 Leisure Deck into a dynamic arena, offering memorable moments and interactions with special guests in a setting that feels like the heart of the action.
Published Date 04-April-2025
