Two Fortitude Valley entrepreneurs have emerged as standout winners at the 2024 Lord Mayor’s Multicultural Business Awards, showcasing how their cultural heritage has shaped their unique business success stories in Brisbane’s vibrant business landscape.
Read: Gerard’s Restaurant in Fortitude Valley Crowned Australia’s Most Stunning Restaurant
Young Business Person of the Year: Jason Le’s Digital Marketing Success
Born to Vietnamese war refugees, Jason Le has transformed JRNY Digital from a pandemic startup into a digital marketing powerhouse. As winner of the Nick Xynias Multicultural Young Business Person of the Year award, Le has built a company that now collaborates with some of Australia’s most prominent brands.
His success extends beyond business growth – JRNY Digital has committed itself to elevating diverse businesses in the digital space, creating opportunities for multicultural entrepreneurs and fostering inclusion in the digital landscape. Le’s approach to digital marketing emphasises authentic storytelling and genuine connections, positioning JRNY Digital as a bridge between cultures in the online world.
Emerging Leader Award: Ginger Mendoza Andersen’s Sweet Path to Success
Batch Cookie Bar founder Ginger Mendoza Andersen’s culinary journey from the Philippines to Brisbane’s food scene earned her the Multicultural Emerging Leader of the Year award. Raised by grandparents who taught her that food was an expression of love and sharing, Andersen has translated these values into a thriving Valley-based business.
Since launching Batch Cookie Bar in 2020, she has expanded her culinary ventures to include Lunar Pies and Tita’s Canteen, bringing Filipino flavours and traditions to Brisbane’s diverse food landscape. Her success demonstrates how cultural authenticity can drive business innovation and growth.
The awards ceremony, which attracted more than 500 of Brisbane’s multicultural entrepreneurs and business leaders, highlighted the vital contribution immigrant entrepreneurs make to the city’s economic and cultural landscape.
Read: Calile Hotel Named Best in Oceania, Ranks 25th Globally
Both Le and Andersen represent a new generation of business leaders who are successfully blending their cultural heritage with innovative business practices, cementing Fortitude Valley’s reputation as a hub for diverse, forward-thinking enterprises that enrich Brisbane’s multicultural business community.
Published 16-November-2024